Events for everyone.Accounts for no one.
The problem
Something is shifting. People are quietly logging off, not from each other, just from the algorithms, the endless feed, the strangers, the noise. They're still social. They still want to throw the dinner, the picnic, the Saturday-night thing.
But organising it has somehow got harder. A group chat over here. A spreadsheet over there. A Story for the friends you forgot to text. A separate message to your mum because she's not on the app you used. Half your invites land, half disappear, and the people you actually wanted to see end up finding out the next day.
The insight
Events should bring people together, whether or not they use the same apps you do. Whether or not they use apps at all.
The barrier to being invited to something should be zero. An email address. A phone number. That's it. PopIn is built so the people you actually want at your thing can come: your ten-year-old cousin, your grandma, your mate who deleted Instagram in 2019 and never looked back.
Our promises
We will never require your friends to sign up to come to your party.
We will never sell your data.
We will always make it easy, not complicated. If a feature takes five taps when it could take two, the feature is wrong, not you.
We will keep it fun, because what's the point otherwise.
The invitation
PopIn is new. Some things are still rough at the edges; some features aren't there yet. We're a small team (just one guy) building it carefully, in public, with the people who turn up early.
The best social platforms have always been shaped by the people who showed up first and said this bit is great, this bit is broken, this is what I actually need. That's the invitation. Show up. Throw something. Tell us what's missing. We're listening.
Transparency
Every bug and feature request submitted through the in-app feedback button shows up on a public board you can browse. It's our running to-do list: what's open, what's being worked on, and what just got fixed.